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295 items

  • App Ads, Google Ads

    App campaigns make their landing: introducing a simpler name for Google’s app ad solution

    People reach for their mobile phones throughout the day for help getting things done. And it's often a mobile app that delivers what they need—whether it's a new pair of rain boots or a puzzle game to pass the time during a commute.Universal App campai...

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  • Display Ads, Google Ad Manager, Google Ads

    Using AMP to make display ads safer, faster and better for users

    The performance benefits and security guarantees offered by AMPHTML ads, which are display ads created using the AMP framework, translate to better advertiser ROI, publisher revenue and overall better user experience. Because of this, Google has expand...

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  • Google Ads, Shopping Ads

    Help influence and understand how your products appear on Google

    Shoppers turn to Google to find products that are just right for them. And you rely on Google Manufacturer Center to ensure your products are represented well. In fact, more than 5,000 brands use Manufacturer Center to improve their presence on Google....

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  • Google Ad Manager, Google Ads, Google Marketing Platform

    Disney and Google expand strategic relationship

    People today exercise greater control over what they view and when—and on which screens—they view it. They watch sitcoms in taxis and on trains, and stream news and documentaries at the gym. All of which contribute to a striking new reality: TV is no l...

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  • Google Ads, Video Ads

    How evolving user patterns drive new ad experiences on YouTube

    At YouTube, we’re on a constant quest to give people the perfect viewing experience. But over the years, what that looks like has changed significantly.The way we watch video is always changing. And we want to keep advertisers abreast of these trends, ...

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  • Google Ads, Shopping Ads

    Drive more holiday sales with promotions on Shopping Actions

    People crave deals and promotions when shopping for their loved ones over the holidays. In fact, according to the National Retail Federation, one-third of shoppers said that all of their holiday weekend purchases were driven specifically by promotions ...

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