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Google Ads

176 items

  • Google Ads

    Local is now digital: Understanding the new local shopper

    COVID-19 has fundamentally changed how consumers shop worldwide; they rely more on the Internet to research and discover products to buy. For example, search interest for products like the "best exercise bikes," "best ring lights" and "best air fryers"...

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  • Ads, Google Ads, Google Marketing Platform, Search Ads

    Our annual Ads Safety Report

    At Google, we actively look for ways to ensure a safe user experience when making decisions about the ads people see and the content that can be monetized on our platforms. Developing policies in these areas and consistently enforcing them is one of th...

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  • Google Ads, Video Ads

    As CTV viewership surges, YouTube is people’s Main Stream

    The last year marks a massive paradigm shift on the TV screen, as more people than ever turn to YouTube on connected TVs (CTV) not only to find happiness and be entertained, but to feel connected and fulfill their needs. Whether it’s leaning back with ...

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  • Google Ads, Google in Europe, Small Business

    Irish retailers can build an online presence with Pointy

    As a Dublin native who started a company to help small retailers get online, I’ve seen local retailers adapt to many situations. It’s safe to say that the pandemic has brought challenges unlike any other, and we’ve seen it directly affect many of our f...

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  • Google Ads, Travel

    More choice for travelers with free hotel booking links

    While the past 12 months have been difficult for both travelers and the travel industry, we’re optimistic about the road ahead. People are eager to know when they can travel again, and travel companies are wondering how they can best meet consumer need...

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  • Ads, Google Ad Manager, Google Ads, Google Marketing Platform

    Charting a course towards a more privacy-first web

    It’s difficult to conceive of the internet we know today — with information on every topic, in every language, at the fingertips of billions of people — without advertising as its economic foundation. But as our industry has strived to deliver relevant...

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